creative
unveiling the soul webdesign label & industry publishing & content
operations
jira salesforce odoo erpnext onbase process design
about say hi
← operations yamaha motor europe · 2020 →

external communication & jira ticketing.

replacing scattered email threads with guidelines, a company directory and a keyword-searchable jira information pool.

jiraneeds analysisdocumentationguidelines
the goal

objective

Increase Customer Support efficiency and decrease customer waiting times — with standardized external communication guidelines and a budget-efficient ticketing system.

1 pool searchable source of truth, replacing the inbox chaos
my part

what i did

  • Guidelines — mapped the most common customer issues, identified which were already solved by existing information sources, and established company-wide communication guidelines.
  • Company directory — evaluated issue types where CS input adds no value and built a directory to route customers to the right internal employee.
  • JIRA ticketing — analyzed the customer service team's needs, found a budget-efficient tool in collaboration with YME's IT team — JIRA — and onboarded it.
  • Information pool — created and indexed a central information pool accessible through keyword search.
the result

outcomes

  • Increased efficiency of information and data retrieval.
  • One searchable source of truth, replacing inbox chaos.
  • Shorter customer waiting periods through standardized communication.